Top 10 Checklist when briefing a PR Agency
Searching for and briefing a new PR agency can be time consuming and cumbersome. But despite the hassle, investing time now will spare you disappointments in the future. Especially when changing your PR, make sure to double check your expectations from your new PR agency. What can PR do for you and what not? How does the media market look like? How can you best prepare to kick-start with your new PR? With this checklist we help you launch with a PR agency of your choice.
of projects fail due to unclear briefings
Did you know?
In 2017, PMI’s Pulse of the Profession – a global project management survey – asked more than 3.000 project management professionals why projects fail. The result: 37% of projects fail due to unclear briefings, the lack of defined project objectives and milestones. Read more.